E*TRADE Review 2026

E*TRADE Securities LLC, PO Box 484, Jersey City, NJ, 07303-0484

1-800-387-2331, 1-646-521-4418

Power E*TRADE is our innovative platform packed with intuitive, easy-to-use tools for stocks, options, and futures trading. If you’re passionate about tracking the markets and trading, this platform is for you.

• Charting tools that automatically populate charts with technical analysis patterns and education
• Easily understand the probabilities of an option trade at a glance
• Advanced intraday and historical charting with 100+ studies, 30+ drawing tools, and many chart types
• Risk analysis tools that help you translate the options Greeks into plain English

E*TRADE is the original place to invest online, and still one of the best. All the tools any trader or investor needs to research investments, track the markets, place trades, and hone their skills. 

• Independent analyst research, quotes, news and charts
• Investing tools and screeners to spot emerging opportunities
• Retirement planning and learning resources

The Power E*TRADE app is an intuitive and ever-innovating mobile platform for traders of every kind. And our easy-to-use E*TRADE app lets you stay connected to your brokerage accounts and the markets on the go.

Reach for your dreams with E*TRADE from Morgan Stanley. Apply today and start investing for the things you want out of life.

• Investing & trading. $0 commissions. For online US-listed stock, ETF and options trades.1 Use our top-rated online and mobile platforms2 to seize market opportunities.
• Automated investment management. Core Portfolios. Our experienced team and automated technology do the investing, while you stay fully informed and in control of your investment strategy.
• Retirement. Easy, affordable IRAs. Create a retirement plan with free tools and guidance, then invest for the future with a no-annual-fee Roth, Traditional, or Rollover IRA.

E*TRADE Capital Management offers a range of portfolios to help meet your needs - choose from our fully managed accounts or our automated investment portfolios. 

• Blend Portfolios. Professionally managed portfolios with $25,000 minimum. Work with a Financial Consultant to get a tailored portfolio of mutual funds and ETFs that’s managed for you.
• Fixed Income Portfolios. Professionally managed bond portfolios with a $250,000 minimum. Work with a dedicated Financial Consultant on building a laddered bond portfolio managed by a third-party portfolio manager.
• Core Portfolios. Automated investment management. Get a diversified portfolio that’s monitored and managed for a low annual advisory fee of 0.30% and $500 minimum.
• Morgan Stanley Financial Advisors. Bring your future into focus. Eligible clients can get a goals-based plan and investing guidance from a Morgan Stanley Financial Advisor.

• Brokerage account. Investing and trading account. Buy and sell stocks, ETFs, mutual funds, options, bonds, and more.
• Core Portfolios. Automated investment management. Get a diversified portfolio that’s monitored and managed for a low annual advisory fee of 0.30% and $500 minimum.4
• Premium Savings Account. Boost your savings with 1.40% APY5. With rates 20X the national average6, plus FDIC protection up to $500,000, and more.
• Traditional IRA. Tax-deductible retirement contributions. Earnings potentially grow tax-deferred until you withdraw them in retirement.
• Roth IRA. Tax-free growth potential retirement investing. Pay no taxes or penalties on qualified distributions if you meet the income limits to qualify for this account.
• Rollover IRA. Take control of an old 401(k). Consolidate assets from a former employer’s retirement plan.

An option is an option. But only options on futures offer nearly 24-hour access and diversification simply by transferring strategies into new markets. Trade options on oil, gold and corn as easily as you do on the S&P 500 Index. Same options strategies, more hours and markets to trade. All with the greater capital efficiency of future products.

Start today by watching videos on the various ways traders use options on futures to their advantage.

Micro E-mini options on the S&P 500 (/MES) and Nasdaq-100 (/MNQ) are now trading. With options on Micro E-mini futures, you can trade a range of flexible strategies around-the-clock and fine-tune your exposure while risking less capital upfront.

Intuitive tools with great service and value

• Among the lowest options contract fees in the market
• Easy-to-use platform and app for trading options on stocks, indexes, and futures
• Close short options positions priced at 10¢ or less with no contract fee

Award winning options trading tools

Whether you're in-the-money, or out-of-the-money, we'll help you keep on top of your money with intuitive tools for trading options on stocks, indexes, and futures. Our knowledge section has info to get you up to speed and keep you there.

• Why trade options? Watch the video to learn the four main reasons investors use options strategies in their portfolios: flexibility, leverage, hedging, and income generation.
• Three common mistakes options traders make. Take a look at three common mistakes options traders make: setting unrealistic price expectations, buying too little time, and buying more options than are appropriate for a given objective.
• Understanding options Greeks. An understanding of “the Greeks” can be useful to any options trader. In a nutshell, options Greeks are statistical values that measure different types of risk, such as time, volatility, and price movement. Though you don’t necessarily need to use the Greeks in order to trade options, they can be very helpful in measuring and understanding certain risks.

Help diversify and generate potential income

• May cushion the impact of market swings on your portfolio 
• May create a predictable and reliable source of interest income
• May help manage inflation and interest rate risk
• Access to over 50,000+ offerings from over 200 leading liquidity providers

Why invest in bonds and fixed income?

One word: predictability. Most bonds and certificates of deposit (CDs) are designed to pay you steady income on a regular basis. They aim to protect the value of your original investment, and may help cushion the market’s ups and downs as part of a diversified portfolio.

• Principal preservation. By returning their full face value at maturity, bonds can help you protect your wealth
• Portfolio diversification. Adding bonds to your stock portfolio to help balance your portfolio during market swings
• Income generation. Most bonds are designed to pay you a fixed amount of interest income at regular intervals
• Tax free income. Some bonds, such as municipal bonds, offer tax breaks that can help you keep more of your money

Bonds and CDs of all types

E*TRADE offers you direct access to more than 50,000 bonds and fixed income products from issuers of every kind—one of the largest selections available online today. They are accessible and versatile for both beginners and experts.

• U.S. Treasury - Treasury bonds, often referred to as “Treasuries”, are debt instruments issued by the US government (and as such are exempt from state and local taxes). Backed by the full faith and credit of the federal government, they are considered to be the safest of all investments.
• Agency - Agency bonds, commonly known as "agencies", are debt securities issued by US government sponsored agencies for public purposes, such as increasing home ownership or supporting small businesses. Because of their government affiliation, agency bonds are considered to be safe. However, each issuer has unique features as to potential risks and tax benefits.
• Municipal - Municipal bonds, or “munis”, are debt securities issued by state or local governments to finance public projects. Interest income is typically free from federal income taxes, and if held by an investor in the state of issuance, may be exempt from state and local taxes as well.
• Corporate - Many public and private companies issue bonds to help finance their ongoing operations. These bonds typically offer higher yields than municipal or U.S. Treasury securities, although they may entail a greater risk of default. Because the interest they pay is fully taxable, corporates may be a sound choice for IRAs or other tax-deferred accounts.
• High-yield - Bonds with ratings below BBB are often referred to as “junk” bonds. These bonds typically provide higher yields than investment-grade bonds, but have a higher risk of default.
• Brokered CDs - Brokered certificates of deposit (“CDs”) are similar to bank CDs, with the added benefit that they can be bought and sold in the secondary market penalty-free. These securities are FDIC insured up to $250,000 per depositor, per insured bank, for each ownership category. Brokered CDs from multiple banks can be held in a brokerage account, increasing your total FDIC coverage.

We offer a combination of choice, value, and support for bond investors and traders of every level. 

Comprehensive Bond Resource Center

Our user-friendly tools and resources help you find bonds you want, and then put them to work in your diversified portfolio.

• Quickly zero in on bonds that match your investment objectives with our basic and advanced screeners
• Get free independent bond research and education, plus view the latest bonds yields and market news
• Use our intuitive Bond Ladder Builder to help manage interest rate risk and generate a consistent stream of income

Own a piece of a company's future

• While stocks fluctuate, growth may help you keep ahead of inflation
• Potentially generate income with dividends
• Flexibility for long- and short-term investing strategies

Why trade stocks?

Stocks let you own a piece of a company’s future. They’re available for a wide variety of industries—so you can tap into your knowledge of specific businesses, or help you to diversify your portfolio.

• Growth potential. While stock performance changes over time, successful stocks can help your money grow—at times, they can even outrun inflation
• Income. Some stocks pay regular dividends—that’s income you can keep or reinvest
• Flexibility. Since stocks trade by the millions every day, you can move quickly when you’re buying or selling
• Control. You decide which company to invest in, when it’s time to buy, and when it’s time to sell

Why trade stocks with E*TRADE?

Our tools, info, and professional guidance mean you’ll never have to face the markets on your own.

• Get market data and easy-to-read charts
• Use our stock screeners to find companies that fit into your portfolio
• Trade quickly and easily with our stock ticker page

Fast facts

• Stop and conditional orders may help protect your portfolio
• The price-to-earning (P/E) ratio can help you identify value stocks 
• Compare earnings-per-share (EPS) between similar companies 
• Market capitalization (market cap) is the dollar value of a company
• Stock performance can fluctuate depending on market conditions

E*TRADE’s Prebuilt Portfolios lets you choose either a collection of mutual funds or ETFs. 

Mutual Funds

• What are they - Baskets of individual stocks, bonds, or other investments handpicked by a professional fund manager that trade only once per day
• Pricing -  Prices are determined only once each trading day, after markets close
• Management - Typically actively managed by professionals seeking to outperform the market 
• Flexibility - Typically offer automatic dividend reinvestment and other convenient deposit and withdrawal features

One-stop, lower-cost diversification

• Basket of equities, fixed income, or commodities
• Flexibility to buy and sell quickly—just like stocks 
• 24x5 trading on a select group of widely traded ETFs

Why trade exchange-traded funds (ETFs)?

ETFs combine the ease of stock trading with potential diversification. They are baskets of stocks and bonds, many of which are built to track well-known market indexes like the S&P 500.

• Diversification. ETFs are collections of potentially dozens, hundreds, even thousands of investments
• Flexibility. Because they’re traded on major exchanges, they’re typically as easy as stocks to buy and sell
• Choice. You can buy ETFs that track specific industries or strategies
• Zero commissions. At $0 per trade, they’re usually less expensive than other baskets of investments such as mutual funds

Why trade ETFs with E*TRADE?

We offer every ETF sold—along with tools and guidance that make it easy to find the right ones for your portfolio.

• React to market news around the clock with 24x5 trading on some of today’s most active ETFs
• Use our ETF Screener to quickly focus in on the funds you're looking for
• Simplify your investing with our Prebuilt Portfolios of leading ETFs
• With as little as $25 per recurring investment, automatic investing gives you access to well-known ETFs by purchasing shares at regular intervals and in equal amounts

Have at it

We have everything you need to start working with ETFs right now.

• Do your research in our Knowledge section
• Find ETFs that align with your values, reflect current trends, or invest in technologies such as clean water and artificial intelligence
• Get professional insights: consult our analysts
• Narrow your choices with selection tools like our All-Star5 ETF List
• Buy and sell with our easy-to-use trading tools