AJ Bell Review 2026

4 Exchange Quay, Salford Quays, Manchester, M5 3EE

0345 40 89 100

You can view your AJ Bell Youinvest account and deal on the go on a variety of apps and devices. Our mobile apps are easy to use, secure, and allow you instant access to your account wherever you are. We have apps for a range of devices, including the iOS, Android, Apple Watch, Amazon Alexa and Google assistant. It only takes a few minutes to download our apps, and you can use your existing log in details.

Features at a glance

Our iOS and Android mobile dealing app allows you to deal on the go and keep track of your investments wherever you are.

• View and check the value of your portfolio
• Deal on the go with the full range of 'at best’, ‘stop loss’ or ‘limit’ orders
• View all your current active trades
• View live UK pricing
• Read and send secure messages

Don’t have the time to choose individual stocks and shares? Funds could be the answer. This page helps you decide which to pick. You could make investing easier by choosing funds. Learn more about the advantages of investing in funds, search our database of top-performing funds worldwide, and find out how our investment specialists could make your life even easier with our AJ Bell funds and AJ Bell Favourite funds list.

• New to funds? Our investment ideas can help you narrow down your search, or even do the hard work for you.
• Investing in funds. Learn more about different types of funds and how to choose one for your portfolio.

AJ Bell Youinvest has clear portfolio and fee reports. You can access them by visiting the 'Portfolio' subsection under the 'My Account' tab. Another feature we appreciated was the detailed fee calculation displayed before placing a trade order.

Not sure where to invest? Our investment ideas can help you on your way. Want to invest but not sure where to start? Or maybe you’re a more experienced investor looking for some expert inspiration? Either way – we can help. Our investment ideas are three ways we can make investing easier for you, whether you’re after a little help, or a lot. It’s simple to get started: just choose the approach that suits you from the box below.

How can we help?

• Let us do the hard work. Simply choose a fund, and leave the day-to-day investing decisions to us.
• Give yourself a head start. Hit the ground running with a pre-built portfolio, and manage it yourself.
• Lighten the research load. Build your own portfolio from our rigorously researched list of funds.

If you base your investment decisions on trading ideas, you will find them at AJ Bell Youinvest.There are also curated asset lists and ready-made portfolios, researched and selected by AJ Bell's investment experts.

AJ Bell Youinvest offers fundamental data. You will find a variety of useful information ranging from performance charts through key ratios to dividends.

AJ Bell Youinvest has poor charting tools, covering only the basics. You can use 10 technical indicators, which is less than what most other brokers offer.

Entering the world of investing can be exciting – but also intimidating. There's a lot to take in. Where do you even begin? The answer is: right here. Follow the three simple steps below, and you can start your investing journey in just a few minutes. We’ll suggest the accounts that suit your financial goal. You decide how much to put in. And from there, you can choose to go it alone, or get some help from our experts.

Learn the basics before you begin

Don’t feel ready to take the plunge? Dive into our beginner's guide to investing instead, which explores everything a new investor needs to know, including:

• Why people choose investing over saving
• Are you ready to invest?
• The different types of investment

• SIPP. Put your pension pot in your own hands with our award-winning self-invested personal pension.
• Stock & shares ISA. Invest £20,000 this tax year into our tax-efficient ISA, and access your money when you want it.
• Lifetime ISA. Invest up to £4,000 per year in our Lifetime ISA and get a government bonus of up to £1,000.
• Dealing account. Our Dealing account is low cost and unlimited. Invest as much as you want, whenever you want.
• Cash savings hub. Earn interest the easy way with our convenient, secure and free cash savings service.

AJ Bell has low fund fees and the non-trading fees are also reasonable. Deposit and withdrawal are free. On the negative side, you will be charged a custody fee based on your trading history and asset volume. At AJ Bell trading fees are average. Fees for stock and ETF trades might be on the higher end, but in return mutual fund fees are low. The fee structure is volume-based when trading stocks and ETFs. If you trade frequently and/or with a higher amount, you will pay less. 

Deposits and withdrawals are free and the process is user-friendly. However, accounts are available only in GBP and one-off deposits cannot be sent via bank transfer.

AJ Bell has a great live chat service. The relevancy of the replies was satisfactory, they answered quickly and there was no waiting time upon first contact. We found that customer service representatives were always flexible and helpful. The AJ Bell phone support works well. There is negligible waiting time and we received relevant answers to our technical questions. The email replies were also satisfactory and arrived in one business day.

Phone support can be reached Monday to Friday between 8 am and 7 pm and from 10 am to 2 pm on Saturday, London time. Live chat is available Monday to Friday between 8 am and 5 pm.

Everything you need to choose shares for your portfolio, from market indices, to risers and fallers, to the latest economic news and views. Make your research easier with our essential investing hub. Get a snapshot of the market with the latest FTSE 100 data, find out which stocks are rising – and falling – and read or watch our experts’ analysis of the latest business news.

• New to shares? Understand what shares are, how to go about researching them, and how to buy them once you have picked your favourite.
• Where can I invest? Choose from a wide range of investments across UK and 24 international markets.

Investment trusts can be tricky to understand – and risky to invest in. On this page, you'll find a guide and videos to help you get your head around them. And to aid your research, we’ve created an Investment trust select list. Our investment specialists have analysed the investment trust market, looking at factors including price, performance and size to create a list of 20 investment trusts. You can learn exactly how we selected our list below. Or if you’d like to browse the full range of trusts on our website, use our Investment trust screener.

Remember that investment trusts can be riskier than other types of collective investments (such as funds and ETFs), and you should hold them for the longer term. Before investing you should make sure you understand about investing in investment trusts including how gearing, discounts and premiums can influence the price of investment trusts.

AJ Bell has a high number of fund providers, offering almost 4,000 funds, exceeding the tally of its competitors. As proof to the broker's commitment to sustainability, AJ Bell has added four new Environmental, Social and Governance (ESG) focused funds to its favorite funds list. 

Select the best funds for your research using this section of the Fund Screener. Start by using Morningstar® Categories, our style-based peer groups. Build your top funds list using just open-end funds and/or offshore funds. Base currency is helpful for finding funds priced in sterling or the currency of your preference. If you’re looking for income funds, select Inc under Distribution Status; for funds that reinvest their distributions, select Acc for Accumulation.